Getting your store to appear in organic searches on search engines such as Google or Bing is not as complicated as it may seem. Essentially, your goal when optimizing your site for search engines is to make it easy to crawl, show authority (with backlinks and content) and show relevance to the keywords you want to rank for.
One thing to keep in mind is that getting your website to appear in search results for very competitive searches is very difficult and can take some time. SEO is a long-term play when it comes to building and growing your business. If you are looking for quick wins, consider paid advertising.
However, if you're prepared to put in a little time to build your site and be patient with the results, SEO can pay off tremendously. Organic traffic is free and MarketingCharts found that 39% of their merchants customers came from search.
This checklist is going to cover as much of the foundation as possible. If you go through each checklist and work to ensure you have each point covered, you'll be in a terrific position to have success in growing your search traffic.
More
No comments:
Post a Comment